AmeriSpeak is NORC at the University of Chicago’s Panel-Based Research Platform

AmeriSpeak Qualitative

AmeriSpeak Qualitative can be used to conduct a wide range of qualitative research using a probability sample of pre-recruited panelists, including:

  • Online or in-person focus groups

  • Online town-hall type meetings

  • Cognitive interviews / in-depth interviews conducted online or by telephone

  • Follow-up or debriefing interviews conducted by telephone